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	<title> &#187; Electronics Manufacturers</title>
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		<title>Electronics Design and Embedded Software Capability</title>
		<link>http://www.successful.com.au/blog/2009/10/15/electronics-design-and-embedded-software-capability/</link>
		<comments>http://www.successful.com.au/blog/2009/10/15/electronics-design-and-embedded-software-capability/#comments</comments>
		<pubDate>Thu, 15 Oct 2009 02:01:17 +0000</pubDate>
		<dc:creator>Ray Keefe</dc:creator>
				<category><![CDATA[Analogue Electronics]]></category>
		<category><![CDATA[Electronics Design]]></category>
		<category><![CDATA[Electronics Manufacture]]></category>
		<category><![CDATA[Electronics Products]]></category>
		<category><![CDATA[Embedded Software]]></category>
		<category><![CDATA[Low Power Electronics]]></category>
		<category><![CDATA[Made in Australia]]></category>
		<category><![CDATA[Product Development]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[DNP3]]></category>
		<category><![CDATA[Electronics and Embedded Software]]></category>
		<category><![CDATA[Electronics Industries]]></category>
		<category><![CDATA[Electronics Manufacturers]]></category>
		<category><![CDATA[Embedded Software Development]]></category>
		<category><![CDATA[Embedded Software Technologies]]></category>
		<category><![CDATA[Shift Happens]]></category>
		<category><![CDATA[Wordle]]></category>

		<guid isPermaLink="false">http://www.successful.com.au/blog/?p=471</guid>
		<description><![CDATA[Electronics Manufacturers are the people we serve A common question we are asked is what sort of Electronics Manufacturers do we Develop Products for? So I thought I would compile 3 lists: The first is a list of the Electronics and Embedded Software product types we have worked on The second list is a list of [...]]]></description>
			<content:encoded><![CDATA[<h1>Electronics Manufacturers are the people we serve</h1>
<p>A common question we are asked is what sort of <strong><span style="color: #005e20;">Electronics Manufacturers</span></strong> do we <strong>Develop Products</strong> for?</p>
<p>So I thought I would compile 3 lists:</p>
<ul>
<li>The first is a list of the <strong>Electronics and Embedded Software</strong> product types we have worked on</li>
<li>The second list is a list of the industries we have <strong>Developed Products</strong> for</li>
<li>And the third list is the <strong>Technologies</strong> we have worked with so far</li>
</ul>
<p>I might have to regularly update this third list since knowledge and technology are constantly expanding.  Before I do the lists I&#8217;d like to present a video that specifically addresses this last point.  This is very much worth thinking about.  Enjoy.</p>
<p>
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</p>
<h2>Electronics and Embedded Software Products</h2>
<p>Did you notice the section from 1:45 to 2:15?  We are being prepared for jobs that don&#8217;t yet exist, technologies that haven&#8217;t been invented, and problems we don&#8217;t even know we will have!</p>
<p>Here is the list of some of the <strong><em><span style="color: #005e20;">Electronics and Embedded Software Products</span></em></strong> that do already exist and which we have helped to create:</p>
<p><span id="more-471"></span></p>
<ul>
<li>Automotive Siren</li>
<li>Automotive Immobiliser</li>
<li>Automotive Body Computer</li>
<li>Automotive Thermostat Monitor</li>
<li>Industrial Shock and Vibration Sensor</li>
<li>2D shock sensor with event logging and shock profile capture</li>
<li>3D shock sensor with event logging and shock profile capture</li>
<li>2D tilt sensor</li>
<li>3D tilt sensor</li>
<li>Remote Thermostat Monitor</li>
<li>Electronic level sensor &#8211; gravitic spirit level</li>
<li>Underground Cable Sheath Fault Locator</li>
<li>Pipe and Cable Locator</li>
<li>Cable Pair Identifier</li>
<li>Cable Cutover Set</li>
<li>Cable Fault Locator Bridge</li>
<li>Circuit Tracer</li>
<li>Portable Appliance Tester &#8211; PAT</li>
<li>Time Domain Reflectometer</li>
<li>Voltage Surge Arrestors</li>
<li>Automated Switch Tester &#8211; high volume production</li>
<li>Water Pump Controller</li>
<li>Programmable Air Blower</li>
<li>Pool and Spa Pump Controller</li>
<li>Touchpad Pump and Blower Controller</li>
<li>Pump Controller Protocol Converter</li>
<li>LCD Based Spa Controller</li>
<li>Temperature Probe</li>
<li>Thermal Cutout for Spa</li>
<li>Humidity Sealed Touchpad</li>
<li>Electrically Isolated Air Plunger Actuator</li>
<li>Digital Pump State Controller</li>
<li>Thermistor Based Temperature Sensor</li>
<li>Underwater LED Pool Light</li>
<li>Pump Loss Of Prime Detector</li>
<li>Earth Leakage Measurement device for Safety Certification</li>
<li>Loading Coil Crosstalk Measurement Tester with 120dB range</li>
<li>ADSL Service Detector</li>
<li>Communications Set for Telephony Service Technicians</li>
<li>Wireless Data Logger</li>
<li>Corrosion Protection Data Logger</li>
<li>High Voltage Disconnect Switch Controller</li>
<li>Electrically Held Switch</li>
<li>Temperature Controller for Reptiles</li>
<li>Smoke Alarm Repeater and Exit Indicator</li>
<li>Electromagnet Therapy Apparatus</li>
<li>Fork Lift Speed Limiter</li>
<li>Personnel Proximity Alerter using active RFID</li>
<li>Fork Lift Proximity Alerter using active RFID</li>
<li>Power Factor Correction controller</li>
<li>Ultra Low Power Battery Operated Telemetry</li>
<li>Septic Tank Sludge Level Meter</li>
<li>PIR Based Vandal Displacer</li>
<li>Bin Cycle Reminder</li>
<li>Parallel Banked High Current Capacity Battery Charger</li>
<li>UPS Battery Bank Controller</li>
<li>Trickle Charge Battery Manager</li>
<li>Epidural Procedure Simulator</li>
<li>Air Ram based Saline Syringe Simulator</li>
<li>USB Air Solenoid Valve Controller</li>
<li>Bluetooth Based RS232 Extender</li>
<li>Conveyor Belt Controller</li>
<li>Programmable Conveyor Step Controller</li>
<li>Gate Entry Keypad</li>
<li>Gate Entry Touchscreen</li>
<li>Horse Tracker with GPS</li>
<li>Kick Boxing Impact Measurement Device</li>
<li>Infra Red based communications system &#8211; IR</li>
<li>IR Vehicle Identification System</li>
<li>RFID Vehicle Identification System</li>
<li>Industrial Proximity Card Reader MiFare</li>
<li>Industrial Proximity Card Reader HID iClass</li>
<li>Industrial Proximity Card Reader HID Proxcard II</li>
<li>Industrial Proximity Card Reader Indala</li>
<li>Industrial iButton Reader</li>
<li>Protocol Converters For Security Systems</li>
<li>USB iButton Reader</li>
<li>RS232 iButton Reader</li>
<li>Wireless iButton Reader</li>
<li>Rugged Vehicle Management System</li>
<li>Automatic Rain Tank Valve Controller</li>
<li>Tyre Pressure Measurement and Reporting System for Trucks</li>
<li>Vehicle Area Network using Wireless Communications</li>
<li>iButton based Vehicle Access Controller with Event Logging</li>
<li>Custom Audio Mixer for English Language Training Assessment</li>
<li>Automated In System Programmer for Production</li>
<li>Countdown Screensaver for the Olympics</li>
<li>Studio Quality Microphone Preamplifier with Phantom Power</li>
<li>Studio Quality Instrument Interface</li>
<li>Passive DI</li>
<li>Brushless DC Motor Controller &#8211; BLDC</li>
<li>RS232 Based CRO for Windows</li>
<li>USB Based CRO for Windows</li>
<li>Differential Voltage Buffer for Data Logging</li>
<li>FLEXIO Platform Remote IO with Data Logging</li>
<li>Windows Based Fractal Generator Software</li>
<li>Windows Based GPS Tracking Software</li>
<li>Graphical Data Visualisation for Windows</li>
<li>Data Logger File Format Converter</li>
<li>RGB LED Lighting Controller</li>
<li>RS232 Protocol Analyser</li>
<li>RS232 Data Capture Wizard</li>
<li>Transit Sentinel Shock and Tilt Monitor for goods in transit</li>
<li>Industrial Timer Module</li>
<li>Concentrated Solar Power Dish Controller</li>
<li>Programmable Lathe</li>
<li>Safeturn Bicycle Turn Indicator</li>
<li>Container Terminal Vehicle Management and Container Tracking System</li>
<li>Exit Gate Access Controller</li>
<li>Truck Parking Wireless Keypad</li>
<li>Hand Held Vehicle Access Updater</li>
<li>Dashboard Mounted Intelligent Alert Module</li>
<li>Dashboard Mounted LCD Module with Keypad</li>
<li>RS232 Port Multiplexer</li>
<li>Active RFID 2D positioning System</li>
<li>Digital Compass</li>
<li>Load Dump Protected Power Supply</li>
<li>Load Dump Protection Module for Vehicle Mounted Telemetry</li>
<li>Remote Fuel Level Monitoring</li>
<li>PLC Protocol Converter</li>
<li>Infra Red 2D positioning System &#8211; IR</li>
<li>Lightning Protection Interface</li>
<li>DNP3 enabled Smart Grid Power Controller</li>
<li>Bone Conduction Hearing Aid for those with temporary hearing loss</li>
<li>Battery Operated Rainwater Tank management system</li>
<li>Electrical Risk detector for plumbers</li>
<li>IR based sports simulator that uses real balls</li>
</ul>
<p>Here is what it looks like visually.  I used <a title="Wordle" href="http://www.wordle.net" target="_blank"><strong>Wordle</strong></a> to create this.</p>
<div id="attachment_485" class="wp-caption aligncenter" style="width: 528px"><img class="size-full wp-image-485  " title="Electronics and Embedded Software Products" src="http://www.successful.com.au/blog/wp-content/uploads/2009/10/Electronics_Products.jpg" alt="Electronics and Embedded Software Products" width="518" height="246" /><p class="wp-caption-text">Electronics and Embedded Software Products</p></div>
<h2>Electronics Industries</h2>
<p>Now for the list of industries we have supported with <strong><em><span style="color: #005e20;">Electronics Design and Embedded Software Development</span></em></strong>:</p>
<ul>
<li>Container Terminals</li>
<li>Container Terminal Management Systems</li>
<li>Fleet Vehicle Management</li>
<li>Container Tracking</li>
<li>Vehicle Access and Management</li>
<li>Vehicle Tracking</li>
<li>Industrial Telemetry</li>
<li>Renewable Energy Generation</li>
<li>Telecommunications Carriers</li>
<li>Warehouses</li>
<li>Road Freight</li>
<li>Rail Freight</li>
<li>Sea Freight</li>
<li>Domestic Pools</li>
<li>Domestic Spas and Spa Baths</li>
<li>Commercial Pools</li>
<li>Irrigation</li>
<li>Farming</li>
<li>Telephony Carriers</li>
<li>Telephony Service Technicians</li>
<li>Plumbers</li>
<li>Trench Diggers</li>
<li>Excavators</li>
<li>Automotive Assemblers</li>
<li>Automotive After Market</li>
<li>Security</li>
<li>Councils</li>
<li>Churches</li>
<li>Not For Profit Agencies</li>
<li>Charities</li>
<li>Electronics Manufacturers</li>
<li>OEM</li>
<li>Capital Asset Management</li>
<li>Pipeline Integrity Monitoring</li>
<li>Storage Tank Integrity Monitoring</li>
<li>Solar Power Conversion</li>
<li>Wired Telemetry</li>
<li>Wireless Telemetry</li>
<li>Tamper Detection</li>
<li>Remote Asset Monitoring</li>
<li>Bicycle Safety</li>
<li>Fork Lift Safety</li>
<li>OH&amp;S</li>
<li>High Voltage Power Distribution</li>
<li>Electrical Safety Testing and Certification</li>
<li>Goods in Transit Monitoring</li>
<li>RFID</li>
<li>Automotive Load Dump Protection</li>
<li>Data Logging</li>
<li>Data Visualisation</li>
<li>Legacy System Support</li>
<li>IR Communications</li>
<li>Fuel Monitoring</li>
<li>LED Lighting and Illumination</li>
<li>Full Colour Control Lighting</li>
<li>Cable Video</li>
<li>ESD Protection</li>
<li>Lightning Protection</li>
<li>Exporters</li>
<li>Web Services Developers</li>
<li>Power Supplies</li>
<li>English Language Training</li>
<li>Medical Training</li>
<li>Sewage</li>
<li>Septic Tanks</li>
<li>Electricians</li>
<li>Technicians</li>
<li>Software Developers</li>
<li>Embedded Software Developers</li>
<li>Medical Practitioners</li>
<li>Councils</li>
<li>Ratepayers</li>
<li>Tenants</li>
<li>Automotive Component Manufacturers</li>
<li>Precision Machining</li>
<li>Repetition Machining</li>
<li>Repetition Engineering</li>
<li>Authors</li>
<li>Musicians</li>
<li>Studio Technicians</li>
<li>Recording Studios</li>
<li>Live Audio Mixing</li>
<li>Music Equipment Manufacturers</li>
<li>Test Equipment Manufacturers</li>
<li>Power Distribution Equipment Manufacturers</li>
<li>Audiologist</li>
<li>Sports Simulation</li>
</ul>
<p>And a wordle of this:</p>
<div id="attachment_494" class="wp-caption aligncenter" style="width: 474px"><img class="size-full wp-image-494  " title="Electronics and Embedded Software Industries" src="http://www.successful.com.au/blog/wp-content/uploads/2009/10/Electronics_Industries.jpg" alt="Electronics and Embedded Software Industries" width="464" height="342" /><p class="wp-caption-text">Electronics and Embedded Software Industries</p></div>
<h2>Electronics and Embedded Software Technologies</h2>
<p>And the third list is the <strong><em><span style="color: #005e20;">Electronics and Embedded Software technologies</span></em></strong> we have worked with so far (but <strong>Shift Happens</strong> so it will continue to expand):</p>
<ul>
<li>Printed Circuit Board Design</li>
<li>Printed Circuit Board Layout</li>
<li>Surface Mount</li>
<li>Through Hole</li>
<li>Track, Pad, Via, Buried Via, Plane, Power Plane, Layer</li>
<li>Connector, joint, plug, socket, inline</li>
<li>Wire, Cable, Harness, Bundle, Screen, Shield</li>
<li>Strip, Crimp, Insulation Displacement, Crush</li>
<li>Cable Tie, Grommet, Edge Strip, Trim</li>
<li>IP40, IP54, IP64, IP65, IP66, IP67, IP68 enclosures</li>
<li>Battery Powered</li>
<li>Mains Powered</li>
<li>Solar Powered</li>
<li>Energy Harvesting</li>
<li>RS232, RS422, RS485</li>
<li>USB</li>
<li>TCP/IP</li>
<li>Ethernet</li>
<li>GSM, GPRS, CDMA, HDSPA</li>
<li>Battery Backed Real Time Clock &#8211; RTC</li>
<li>Battery Backup</li>
<li>FLASH memory</li>
<li>Electronic Circuit Simulation</li>
<li>Electronic Circuit Design</li>
<li>Electronic Circuit Prototype</li>
<li>EMC Testing</li>
<li>C-Tick, A-Tick, CE, FCC, TUV, CSA, UL, CISPR, AS</li>
<li>Safety Testing</li>
<li>Microcontrollers</li>
<li>8 Bit, 16 Bit, 32 Bit</li>
<li>Windows</li>
<li>DOS</li>
<li>Linux</li>
<li>Analogue Electronics</li>
<li>Power Electronics</li>
<li>Stepper Motor Controller</li>
<li>Brushless DC motor Controller &#8211; BLDC</li>
<li>DC Motor Controller</li>
<li>Speed Control</li>
<li>Position Control</li>
<li>GPS</li>
<li>ASK, OOK, FSK, PSK, QPSK</li>
<li>iButton</li>
<li>Thermistor</li>
<li>Resistor</li>
<li>Capacitor</li>
<li>Bipolar Transistor</li>
<li>MOSFET</li>
<li>CMOS</li>
<li>LED</li>
<li>Inductor</li>
<li>Coil</li>
<li>Choke</li>
<li>Transformer</li>
<li>Winding</li>
<li>Component, Part</li>
<li>Parts List, BOM, Bill Of Materials, Kit</li>
<li>Charge Pump</li>
<li>Switch Mode Power Supply &#8211; SMPS</li>
<li>Passive Filter</li>
<li>Active Filter</li>
<li>Low Pass Filer, Band Pass Filter, High Pass Filter, Notch Filter</li>
<li>SCR, Triac, Diac</li>
<li>Diode</li>
<li>Schottky Diode</li>
<li>IGBT</li>
<li>Overvoltage Protection</li>
<li>Load Dump Rated</li>
<li>Supercap, Super Capacitor</li>
<li>Tuned Circuit</li>
<li>Switch, Microswitch, Rotary Switch, Momentary Contact Switch, Latching</li>
<li>Relay, Latching Relay, Bistable Relay, Mechanical Relay</li>
<li>Solid State Switch</li>
<li>Pot, Potentiometer, Trimpot, Linear Potentiometer, Slider, Fader</li>
<li>solder, lead free, ROHS, solderless, solder free, soldering iron, solder bath, desolder</li>
<li>encapsulate, pot, conformal coating, seal, water tight, water proof, weather proof</li>
<li>sensor, MEMS, strain gauge, accelerometer, gyroscope, gyro</li>
<li>piezo, piezo film, piezo resistive</li>
<li>beeper, buzzer, speaker, microphone</li>
<li>PIR, IR, LVD, LDS</li>
<li>Battery Charger, Battery Management</li>
<li>Antenna</li>
<li>Trasnsmitter, Receiver, Transceiver, Line Driver</li>
<li>CAN, LIN, J1939, Packet, Checksum, CRC, Forward Error Correction, ECC, Error Correction Coding</li>
<li>UDP, TCP, HTTP, IP, FTP, SMTP, SNMP, SNAP, RSS, Streaming, Stream</li>
<li>Secure, Encryption, AES, DES, Triple DES</li>
<li>Low Power Radio</li>
<li>Ultra Low Power, Pico Power, Microwatt, Milliwatt, Watt</li>
<li>IC, Integrated Circuit, Silicon Chip, Chip, Module, Assembly</li>
<li>Assembler, C, Source Code, File, C++, Delphi, programming language</li>
<li>AC, DC, Hertz, Hz, Frequency, UHF, VHF, AM, FM</li>
<li>2.4G, 315MHz, 433MHz, 433.92MHz, 434MHz, 868.3MHz, 915MHz</li>
<li>Unit Test, Integration Test, System Test, Verification, Validation</li>
<li>Specification, Functional Test, Test Specification, Test Plan</li>
<li>Coding, Debug, Debugging, Allocation Matrix, Review, Peer Review</li>
<li>Code Review, Code Walkthrough, Test Suite, Test Driven Development</li>
<li>Functional Test, Stress Test, Thermal Stress, Accelerated Life test</li>
<li>Design Documentation, Architecture, Achitectural Design</li>
<li>FMEA, Design Audit, Design Review</li>
<li>Mock, Simulate, Simulation, System Simulation</li>
<li>JTAG, ISP, Debug Wire</li>
<li>Bootloader, module, system, embedded system, embedded software</li>
<li>Firmware, Hardware, Software, FPGA, EPLD, CPLD</li>
<li>Altium Designer, Protel, IAR, Borland, Code Gear, Microsoft, Embarcadero Technologies</li>
<li>SDL, Doxygen, GraphViz, ESB, Gimple PC-Lint, RSM, Greenleaf, Novamind</li>
<li>VMWare, Virtualisation, Solidworks, Ultraedit, Ultraedit Studio, Programmers Notepad, Eclispe</li>
<li>RAM, ROM, FLASH, EEPROM, Peripheral, Port, Register, Memory, Harvard, Address Space</li>
<li>Call, Routine, Subroutine, Pass, Pointer, Parameter, Return, Global, Static, Local, Table</li>
<li>Compile Time, Run Time, Design Time, Type Safe, Execution, Boot, Reset, Reboot</li>
<li>Abstract, Encapsulate, Embed, Hide, Structure, Class, Object</li>
<li>Power Up, Power On, System Startup, Run, Launch</li>
<li>Multiply, Multiplier, Analogue Multiplier, PLL, Phase Locked Loop</li>
<li>Comparator, Amplifier, Operational Amplifier, Gain, Phase, Margin</li>
<li>Buffer, Gate, OR, XOR, AND, NOR, NAND, NEXOR, NXOR</li>
<li>Dual, Triple, Quad, Hex</li>
<li>Binary, Boolean, Octal, Decimal, Hexadecimal, Base 2, Base 8, Base 10, Base 16</li>
<li>Pole, Zero, Stable, Transfer Function, Laplace Transfer, FFT, DCT</li>
<li>Time Domain, Frequency Domain, Phase Domain</li>
<li>First order, second order, third order</li>
<li>Differential equation, rate, delta, change</li>
<li>debounce, median, range check, bound, time constant</li>
<li>settling time, conversion time, ADC, dual slope, DAC, Multiplexer</li>
<li>Analogue Switch, Router, Address, Data, IO, input, output</li>
<li>Timer, Input Capture, Watchdog, Brown Out Detector</li>
<li>UART, USART, I2C, TWI, SPI, Microwire, Bit Bang</li>
<li>Operating System, Scheduler, Timed Task, Scheduled Task</li>
<li>Round Robin, Poll, Polled, Preemption, Premptive</li>
<li>Multitasking, Multitask, Interrupt, Volatile Data</li>
<li>Diagnostic, Error, Error Manager, Error Log, Fault</li>
<li>Audio, Electret, Headphone, Crosstalk, Intermodulation Distortion</li>
<li>Low Noise, Low Distortion, Preamplifier</li>
<li>Instrumentation Amplifier, Balanced Circuit, Hum Immunity</li>
<li>Interference, Rejection, Transducer</li>
<li>Noise, Signal, DSP, Process</li>
<li>Motor, Haptic, Feedback, Resist</li>
<li>Sleep, Wake, Shutdown, Halt</li>
<li>Clock, Oscillator, Crystal, RC</li>
<li>Atmel, AVR, ARM, Xmega, TI, MSP430, TMS320C, Microchip, PIC, dsPIC</li>
<li>6805, 6801, 8085, 80188, 80186, 80&#215;86, 6502, LPC2000</li>
<li>NEC, 78K, V850, Freescale, On Semiconductor, NXP, Analog Devices</li>
<li>SAM7, Arm Cortex, Vector</li>
<li>DNP3, SCADA</li>
<li>Power Factor Correction</li>
<li>Capacitor Bank Controller</li>
<li>Solar Inverter, Micro Inverter</li>
</ul>
<p>OK.  That is a lot and I&#8217;m not fully done even.  Here is the Wordle.</p>
<div id="attachment_501" class="wp-caption aligncenter" style="width: 407px"><img class="size-full wp-image-501  " title="Electronics and Embedded Software Technology" src="http://www.successful.com.au/blog/wp-content/uploads/2009/10/Electronics_Technology1.jpg" alt="Electronics and Embedded Software Technology" width="397" height="248" /><p class="wp-caption-text">Electronics and Embedded Software Technology</p></div>
<p><em>Ray Keefe has been developing high quality and market leading electronics products in Australia for nearly 30 years.  For more information go to his </em><a title="Ray Keefe at Linked In" onclick="pageTracker._trackPageview('/outbound/article/www.linkedin.com');" href="http://www.linkedin.com/in/raykeefe" target="_blank"><em>LinkedIn</em></a><em> profile. This post is Copyright © Successful Endeavours Pty Ltd.</em></p>
<p><em> </em></p>
]]></content:encoded>
			<wfw:commentRss>http://www.successful.com.au/blog/2009/10/15/electronics-design-and-embedded-software-capability/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Electronics Manufacture Shines in Melbourne</title>
		<link>http://www.successful.com.au/blog/2009/09/01/electronics-manufacture-shines-in-melbourne/</link>
		<comments>http://www.successful.com.au/blog/2009/09/01/electronics-manufacture-shines-in-melbourne/#comments</comments>
		<pubDate>Tue, 01 Sep 2009 03:51:05 +0000</pubDate>
		<dc:creator>Ray Keefe</dc:creator>
				<category><![CDATA[Electronics Awards]]></category>
		<category><![CDATA[Electronics Manufacture]]></category>
		<category><![CDATA[Embedded Software]]></category>
		<category><![CDATA[Project Priorities Perspective]]></category>
		<category><![CDATA[Australian Electronics]]></category>
		<category><![CDATA[Australian Electronics Manufacture]]></category>
		<category><![CDATA[Australian Electronics Manufacturing]]></category>
		<category><![CDATA[EDN Innovation Awards]]></category>
		<category><![CDATA[electronics]]></category>
		<category><![CDATA[Electronics and Embedded Software]]></category>
		<category><![CDATA[Electronics Manufacturers]]></category>
		<category><![CDATA[electronics manufacturing]]></category>
		<category><![CDATA[Electronics Products Made In Australia]]></category>
		<category><![CDATA[low cost electronics manufacture]]></category>
		<category><![CDATA[Made in Australia]]></category>
		<category><![CDATA[Product Development]]></category>
		<category><![CDATA[Product Development Costs]]></category>
		<category><![CDATA[Successful Endeavours]]></category>
		<category><![CDATA[Successful Product Development]]></category>

		<guid isPermaLink="false">http://www.successful.com.au/blog/?p=407</guid>
		<description><![CDATA[National recognition for local Casey Business OK, I couldn&#8217;t resist that blog title or this headline.  It isn&#8217;t often you get a chance to say something like that.  If you hadn&#8217;t heard yet, we are finalists in two categories in the EDN Innovation Awards for 2009.  Melbourne is the Electronics Manufacturing capital of Australia and [...]]]></description>
			<content:encoded><![CDATA[<h1>National recognition for local Casey Business</h1>
<p>OK, I couldn&#8217;t resist that blog title or this headline.  It isn&#8217;t often you get a chance to say something like that.  If you hadn&#8217;t heard yet, we are <strong>finalists in two categories</strong> in the <strong>EDN Innovation Awards</strong> for 2009.  <a title="Melbourne" href="http://melbourne.vic.gov.au/info.cfm?top=23&amp;pg=966" target="_blank"><strong>Melbourne</strong></a> is the <strong>Electronics Manufacturing</strong> capital of <strong>Australia </strong>and we are based in <strong>Berwick</strong> which is administered by the <a title="City of Casey" href="http://www.casey.vic.gov.au/" target="_blank"><strong>City of Casey</strong></a> .  And we are also members of the <a title="Berwick Chamber Of Commerce" href="http://www.berwick-village.com.au/" target="_blank"><strong>Berwick Chamber Of Commerce</strong></a>.</p>
<h1>Successful Endeavours in the NEWS</h1>
<p>The <a title="Casey Weekly Berwick" href="http://www.caseyweeklyberwick.com.au/" target="_blank">Casey Weekly Berwick</a> has just done an article on <a title="Successful Endeavours" href="http://www.successful.com.au/" target="_blank"><strong><em><span style="color: #005e20;">Successful Endeavours</span></em></strong></a> that also covers the <strong><span style="color: #005e20;">EDN Innovation Awards</span></strong> we are finalists for.  You can check it out here <a title="Electronics Whiz Wired For Success" href="http://www.caseyweeklyberwick.com.au/news/local/news/general/electronics-whiz-wired-for-success/1609941.aspx" target="_blank"><span style="color: #005e20;"><strong><em>Electronics Whiz Wired For Success</em></strong></span></a>.  And as a bonus, you get to see what we look like.</p>
<h1>Electronics Manufacturing</h1>
<p>Our aim is to turn <strong><span style="color: #005e20;">Australian Electronics Manufacture</span></strong> into <strong><span style="color: #005e20;">Low Cost Electronics Manufacture</span></strong> through improving the total cost of a product throughout its life cycle.  This is not a quality reduction process.  Quite the opposite.  Getting the product right so it doesn&#8217;t fail and does do what it is meant to do is one of the things necessary to reducing cost.</p>
<p>Located on the outskirts of Melbourne we primarily serve <strong>Melbourne</strong> based <span style="color: #005e20;"><strong>Electronics Manufacturers</strong></span> by providing them with <strong>Electronics </strong>and <strong>Embedded Software Development</strong> services that save them up to 70% compared to traditional linear <strong>Product Development.</strong></p>
<p>So how do we do that?</p>
<p>Firstly, there are a few blog posts you can refer back to that will fill in some of the details.</p>
<h1>Successful Product Development</h1>
<ul>
<li><a title="Performance and Cost versus Time" href="http://www.successful.com.au/blog/2009/05/15/project-priorities-perspective-performance-and-cost-versus-time/" target="_blank"><strong><em><span style="color: #005e20;">Performance and Cost versus Time</span></em></strong></a></li>
<li><a title="Time and Cost versus Performance" href="http://www.successful.com.au/blog/2009/05/07/project-priorities-perspective-time-and-cost-versus-performance/" target="_blank"><strong><em><span style="color: #005e20;">Time and Cost versus Performance</span></em></strong></a></li>
<li><a title="Time and Performance versus Cost" href="http://www.successful.com.au/blog/2009/05/05/project-priorities-perspective-time-and-performance-vs-cost/" target="_blank"><strong><em><span style="color: #005e20;">Time and Performance versus Cost</span></em></strong></a></li>
<li><a title="Project Priorities Perspective" href="http://www.successful.com.au/blog/2009/04/17/project-priorities-perspective/" target="_blank"><strong><em><span style="color: #005e20;">Project Priorities Perspective</span></em></strong></a></li>
<li><a title="Reducing Electronics Manufacturing Parts Cost" href="http://www.successful.com.au/blog/2009/05/21/reducing-electronics-manufacturing-parts-cost/" target="_blank"><strong><em><span style="color: #005e20;">Reducing Electronics Manufacturing Parts Cost</span></em></strong></a></li>
<li><a title="Reducing Electronics and Embedded Software Product Development Costs" href="http://www.successful.com.au/blog/2009/07/27/reducing-electronics-and-embedded-software-product-development-costs/" target="_blank"><strong><em><span style="color: #005e20;">Reducing Electronics and Embedded Software Product Development Costs</span></em></strong></a></li>
<li><a title="Electronics Products Made In Australia Strategies to be more Profitable" href="http://www.successful.com.au/blog/2009/04/13/electronics-products-in-australia-strategies-to-be-more-profitable/" target="_blank"><strong><em><span style="color: #005e20;">Electronics Products Made In Australia &#8211; Strategies to be more Profitable</span></em></strong></a></li>
</ul>
<h1>Australian Electronics Manufacturing</h1>
<p><span style="color: #005e20;"><strong><em>Low Cost Electronics Manufacture</em></strong></span> in Australia that competes favourable with China is feasible.  Ignoring the trade offs discussed in the links above, the steps to take are:</p>
<ul>
<li><strong><span style="color: #005e20;"><em>Identify the primary priority &#8211; is it time, cost, performance?</em></span></strong></li>
<li><strong><span style="color: #005e20;"><em>Reviews costs &#8211; all the costs &#8211; see the last link above if you are sure what they all are</em></span></strong></li>
<li><strong><span style="color: #005e20;"><em>Reduce Cost through redesign to remove unnecessary labour and to streamline manufacture</em></span></strong></li>
<li><strong><span style="color: #005e20;"><em>Implement</em></span></strong></li>
<li><strong><span style="color: #005e20;"><em>Deploy</em></span></strong></li>
<li><strong><span style="color: #005e20;"><em>Monitor and correct as required</em></span></strong></li>
</ul>
<p>Written like this it sound simple, and conceptually it is.  Where it gets lost is in the assumption that it can&#8217;t be that simple.  But there aren&#8217;t any hidden traps in this process.</p>
<p>We have had a few queries about how we came up with our company name, <strong><span style="color: #005e20;">Successful Endeavours.</span></strong> Next post I will reveal all.</p>
<p><em>Ray Keefe has been developing high quality and market leading electronics products in Australia for nearly 30 years.  For more information go to his </em><a title="Ray Keefe at Linked In" href="http://www.linkedin.com/in/raykeefe" target="_blank"><em>LinkedIn</em></a><em> profile. This post is Copyright © Successful Endeavours Pty Ltd.</em></p>
<p style="text-align: center;"><span style="text-decoration: underline;">________________________________________________</span></p>
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