Successful Endeavours - Electronics Designs That Work!

Business Awards


Casey Cardinia Business Awards 2017

We are pleased to announce that we are finalists in 2 categories in the 2018 Casey Cardinia Business Awards.  The categories are:

  • Business and Professional Services
  • Manufacturing

It will be a little while before the winners are announced and we will keep you informed when we find out the date. However it was also interesting to note that fellow finalists in both categories are part of the same business forums or groups we are also a part of.

Casey Cardinia Business Awards 2018

Casey Cardinia Business Awards 2018

Business and Professional Services

Fellow Waterman Business Centres businesses are also finalists for Business and Professional Services. The 3 finalists are:

Ki Creative, Successful_Endeavours, MPRMG

Ki Creative, Successful_Endeavours, MPRMG

Manufacturing

We are also pleased to see fellow SEMMA members Austbreck are also finalists in the Manufacturing category.

Successful Endeavours and Austbreck - Manufacturing Finalists 2018

Successful Endeavours and Austbreck_- Manufacturing Finalists 2018

The full list of finalists is at Casey Cardinia Business Awards Finalists 2018.

Looking forward to the Gala dinner on 126th October 2018 when the winners are announced.

Successful Endeavours specialise in Electronics Design and Embedded Software Development, focusing on products that are intended to be Made In AustraliaRay Keefe has developed market leading electronics products in Australia for more than 30 years. This post is Copyright © 2018 Successful Endeavours Pty Ltd.

Smart 100

Each year Australian Anthill look select their Smart 100. This year the arcHUB Smart Cities Sensor Suite was selected as a Smart 100. This is an IoT (Internet of Things) device that is Designed in Australia, and Made in Australia.

Australian Anthill

Australian Anthill

You can read the full list of Smart 100 finalists 2018. Judging was done by the Smart 100 2018 Mavens and the winners are announced on 28th August 2018 at LaunchPad Evolve. You can get tickets at Smart 100 Awards 2018.

Anthill Smart 100

Anthill Smart 100

We will be there. We think the arcHUB is a revolutionary device and are pleased the judges selected it as one of the Smart 100 finalists 2018.

arcHUB trial at Fitzroy Gardens

arcHUB trial at Fitzroy Gardens

And an update. The Smart 100 2018 have been revealed in judges order with the arcHUB Smart Cities Sensor Suite developed for The Active Reactor Company coming in just outside the top 20.

Successful Endeavours specialise in Electronics Design and Embedded Software Development, focusing on products that are intended to be Made In AustraliaRay Keefe has developed market leading electronics products in Australia for more than 30 years. This post is Copyright © 2018 Successful Endeavours Pty Ltd.

Endeavour Awards 2018

Tonight was the awards dinner for the Endeavour Awards 2018. We are finalists in 3 categories and one of our clients, IND Technology, is a finalist for Outstanding Startup of the Year.

Endeavour Awards Ceremony 2018

Endeavour Awards Ceremony 2018

On this occasion we didn’t win but our congratulations goes out to those that did. Here is the list:

  • Technology Application Award – SPEE3D
  • Environmental Solution of The Year – Fletcher International Export
  • Outstanding Start-up Award – Robo Helix Pty Ltd
  • Global Supply Chain Integration of The Year – CST Composites
  • Best Industrial IOT Application – SAGE
  • Safety Solution of The Year – BOC
  • Exporter of The Year – REDAR
  • Australian Industrial Product of The Year – Carbon Revolution
  • Most Innovative Manufacturing Company Award – Watkins Steel
  • Manufacturer of the Year – BOC
Endeavour Awards 2018 booklet

Endeavour Awards 2018 booklet

We were pleased to share the evening with Water Synergy Group whose project we executes was finalist for Environmental Solution of The Year, IND Technology who were finalist for Outstanding Start-up Award and whose product we developed for finding faults in the electrical distribution grid was finalist for Australian Industrial Product of The Year and representatives from our local council, the City of Casey. Thanks Tom and Lydia for supporting us on the night.

Endeavour Awards 2018 WSG Casey

Endeavour Awards 2018 WSG Casey

One of the persistent themes of the night was the strong growth in Australian Manufacturing. So good news there. Our thanks go to Manufacturers’ Monthly for running the awards and supporting Australian manufacturers as strongly as they do. The official notification is at Congratulations to all the winners of Endeavour Awards 2018.

Endeavour Awards

Endeavour Awards

Successful Endeavours specialise in Electronics Design and Embedded Software Development, focusing on products that are intended to be Made In AustraliaRay Keefe has developed market leading electronics products in Australia for more than 30 years. This post is Copyright © 2018 Successful Endeavours Pty Ltd.

Endeavour Awards 2018

We are excited to announce that we are finalists in 3 categories for the 2018 Endeavour Awards. These are run by Manufacturers’ Monthly.

Endeavour Awards

Endeavour Awards

The categories are:

  • Environmental Solution of The Year
  • Australian Industrial Product of The Year
  • Most Innovative Manufacturing Company Award

And our clients are also in the award mix including:

  • Water Synergy Group – Waterbook
  • IND Technology – EVFD
IND Technology EFD

IND Technology Early Fault Detection

The awards dinner is on 12th July 2018 and we will find out who the winners are then. These are national awards so we are very pleased to be finalists and also pleased for our clients who are also finalists.

The full list of all finalists is available at Endeavour Awards Finalists and Manufacturers Monthly Endeavour Awards 2018 Finalists.

Successful Endeavours specialise in Electronics Design and Embedded Software Development, focusing on products that are intended to be Made In AustraliaRay Keefe has developed market leading electronics products in Australia for more than 30 years. This post is Copyright © 2018 Successful Endeavours Pty Ltd.

Precision Electronic Technologies Supplier Award

2017 was a big year at Successful Endeavours. Lots of new projects and some world first products as well as operating out of our New Premises in Narre Warren and adding some staff. One of the things that makes it possible for us to complete Product Development project quickly is the local Australian suppliers that support us so well.

So it is with great pleasure that we awarded Precision Electronic Technologies with our Supplier Award for 2017 for offering us both the flexibility we needed and very rapid turnaround so our clients could get to market on time and secure new business because of that.

Precision Electronics Technology Supplier Award 2017

Precision Electronics Technology Supplier Award 2017

This was particularly important for 2 projects in particular.

IND Technology EFD SWER

IND Technology provide Early Fault Detection systems for the electrical distribution grid. These devices use the atomic clocks in the GPS network to time synchronise 250MHz sampling of electrostatic transients in the distribution grid and logging that, some FFT results and some other calculations to determine where in the grid there is activity typical of pending equipment failure due to things like partial discharge. They also get some statistics on overall grid health levels. The data is logged and uploaded at 1 second intervals.

Precision Electronics Technology Staff

Precision Electronics Technology Staff

So find potential faults early before you have shrapnel, unplanned outages or a fire.

The 3 phase version won the PACE Zenith Award for Best Networking Implementation for Australia in 2016.

This new version does the same thing but for rural SWER (Single Wire Earth Return) networks and are solar powered. There was a tight installation deadline to get them into the field before the fire season started.

So 4 new PCBs designed including an 8 layer PCB for the FPGA and 250MHz ADC sampling IC. And built in 4 weeks to first samples for testing. Because of that Precision Electronic Technologies made it possible for IND Technology to meet their delivery schedule.

So flexibility, on time delivery and fast turnaround made an impossible project possible.

IND Technology EFD

IND Technology Early Fault Detection

arcHUB

The second project was the Active Reactor arcHUB Smart City Sensor. This is a new type of device that does not need an electrician to install it. They can be solar powered or primary battery powered with field life of up to 5 years and a huge range of possible sensor options.

Precision Electronics Technology Award Presentation

Precision Electronics Technology Award Presentation

In order to bid on local council smart city projects the product development had to happen quickly and the manufacturing as well. Again, Precision Electronic Technologies came through turning around 2 new PCB designs rapidly so that we could complete the development and have enough units for a first trial deployment. As a result, Active Reactor won the contract for their first Smart Cities deployment.

So again, agility and responsive supply allowed another Australian manufacturing success.

 

arcHUB trial at Fitzroy Gardens

arcHUB trial at Fitzroy Gardens

And also lead to the arcHUB Smart City Sensor being nominated for the Agilent Award for Innovation in Analytical Science for Australia in 2017.

Here is a list of features you won’t find combined together in conventional devices:

  • battery operated (either solar charged or primary cells)
  • minimum 2 year battery life for standard AA cell alkaline batteries
  • 10+ day running time if solar charging is lost
  • up to 20 days on board non-volatile storage
  • compact form factor
  • multiple sensor types per node (up to 20)
  • sensor area network to minimise data costs
  • over the air firmware upgrades
  • over the air configuration updates
  • variable sample rates and upload timing
  • still has to be low cost to make and also run
  • easy to install

So here is the range of sensors already trialled:

  • wind speed (external anemometer attached)
  • sunlight level
  • night light level (street light monitoring etc)
  • temperature
  • PM2.5 particulate levels
  • PM10 particulate levels
  • Gasses €“ CO, H2S, SO2, NO2, H2S
  • Humidity
  • People counting (PIR based anonymous counting)
  • Soil moisture levels (external probe)
  • USB charger current (for usage analysis)

It is also the HUB and coordinator of a Sensor Area Network that can include modules that can measure any of the above as well as:

  • vibration
  • shock
  • movement
  • water level
  • GPS location
  • counting any device or system that has a pulse output
  • analog voltage measurements (AC and DC)
  • Sound and Noise

Launching a new electronics product is never easy, but working with the right design team and suppliers can give you a much better chance of success. So we commend  Precision Electronic Technologies for their excellent service and look forward to bringing many more new products onto the Australian and world markets in partnership with them.

Precision Electronics Technologies

Precision Electronics Technologies

Successful Endeavours specialise in Electronics Design and Embedded Software Development, focusing on products that are intended to be Made In AustraliaRay Keefe has developed market leading electronics products in Australia for more than 30 years. This post is Copyright © 2018 Successful Endeavours Pty Ltd.

Meet the Winners

Tonight was the Casey Cardinia Business Awards 2017 and the winners have been announced.

Business and Professional Services Award

  • Ideas Ministry

Environmental Sustainability Award

  • Beaconsfield Dental

Health, Education and Wellbeing Award

  • YMCA Casey

Home Based Business Award

  • Tour Local

Hospitality Award

  • Cannibal Creek Vineyard

Manufacturing Award

  • Powerplants Australia

New Business Award

  • Davey Marine

People’s Choice Award

  • Twisted Sista Upper Level Fountain Gate

Retail Award

  • Emerald Village Pharmacy

Social Enterprise Award

  • Waverley Industries

Tourism Award

  • Safir Tours Pty Ltd

Trades and Construction Award

  • POWERPLANT Project Services Pty Ltd

Casey Cardinia Business Awards 2017

Casey Cardinia Business Awards 2017

We were finalists in 2 categories. No wins this year but I was particularly pleased to see The Ideas Ministry win the Business and Professional Services category and PowerPlant Project Services who took out both the Trades and Construction category and also Casey Cardinia Business of the Year.

Successful Endeavours specialise in Electronics Design and Embedded Software Development, focusing on products that are intended to be Made In AustraliaRay Keefe has developed market leading electronics products in Australia for more than 30 years. This post is Copyright © 2017 Successful Endeavours Pty Ltd.

Awards Finalists 2017

We are pleased to announce that we are finalists in the Casey Cardinia Business Awards for 2017 in 2 categories. These are:

  • Business and Professional Services
  • Manufacturer of the Year
Casey Cardinia Business Awards 2017

Casey Cardinia Business Awards 2017

Although this isn’t the first time we have been finalists, it never gets old. These are a really great awards program and we continue to encourage every business in the region to get involved.

We will find out if we win at the Casey Cardinia Business Awards 2017 gala dinner in October. Wish us luck.

And our congratulations to all the finalists.

Casey Cardinia Business Awards Finalists 2017

Casey Cardinia Business Awards Finalists 2017

Business and Professional Services Award

  • Direct Management
  • Ideas Ministry
  • Successful Endeavours Pty Ltd

Environmental Sustainability Award

  • Beaconsfield Dental
  • Clark Asset Management Pty Ltd
  • Ten-Rose International Simmental Fleckvieh

Health, Education and Wellbeing Award

  • Kinders Together Association Inc
  • Lakeside Psychology
  • YMCA Casey

Home Based Business Award

  • Kelly Sports Berwick
  • Soul Sister Nosh
  • Tour Local

Hospitality Award

  • Cannibal Creek Vineyard
  • Elevation at Emerald Restaurant & Bar
  • Settlers Run Golf & Country Club

Manufacturing Award

  • MGR Security Doors
  • Powerplants Australia
  • Successful Endeavours Pty Ltd

New Business Award

  • Aligned Leisure
  • Davey Marine
  • Ideas Ministry

People’s Choice Award

  • Enhance Yoga
  • Twisted Sista Upper Level Fountain Gate
  • Village Way Cafe

Retail Award

  • Davey Machine
  • Emerald Village Pharmacy
  • Framing to a T Framers & Designers

Social Enterprise Award

  • Casey & District Multiple Birth Association Inc
  • Kare ONE Pty Ltd
  • Waverly Industries

Tourism Award

  • Cardinia Beaconhills Golf Links
  • Safir Tours Pty Ltd
  • Travability

Trades and Construction Award

  • Elite Building Services (Vic) Pty Ltd
  • Insulgreen Solutions Pty Ltd
  • POWERPLANT Project Services Pty Ltd
Casey Cardinia Business Awards 2017

Casey Cardinia Business Awards 2017

Successful Endeavours specialise in Electronics Design and Embedded Software Development, focusing on products that are intended to be Made In AustraliaRay Keefe has developed market leading electronics products in Australia for more than 30 years. This post is Copyright © 2017 Successful Endeavours Pty Ltd.

Casey Cardinia Business Awards 2016

Tonight we took part in the Casey Cardinia Business Awards 2016 where we were finalists in 2 categories.

We are pleased to announce that we won the Business and Professional Services Category for 2016.

Casey Cardinia Business Awards 2016

Business and Professional Services Award 2016

Overall it was a great night and our congratulations go to Australian Fresh Leaf Herbs for taking out Casey Business of the Year 2016.

Casey Cardinia Business Awards 2016

Casey Cardinia Business Awards 2016

Our congratulations go to every business that entered the Casey Cardinia Business Awards this year.

Successful Endeavours specialise in Electronics Design and Embedded Software Development, focusing on products that are intended to be Made In Australia. Ray Keefe has developed market leading electronics products in Australia for more than 30 years. This post is Copyright © 2016 Successful Endeavours Pty Ltd.

Casey Cardinia Business Awards

This year we entered the Casey Cardinia Business Awards and on the evening of Thursday 14 July the finalists were announced. We are pleased to announce that we are finalists in 2 categories:

  • Business and Professional Services Award
  • Manufacturer of the Year

 

Casey Cardinia Business Awards 2016

Casey Cardinia Business Awards 2016

Junette and I weren’t able to be there so Matt Ratten and Dushara Jayasinghe represented us on the night.

Successful Endeavours - Manufacturer of the Year finalist 2016

Successful Endeavours – Manufacturer of the Year finalist 2016

This past year has been a good year for Australian Manufacturing. Every one of the past 12 months Australian Manufacturing increased.

Successful Endeavours - Business and Professional Services Award finalist 2016

Successful Endeavours – Business and Professional Services Award finalist 2016

And we have had a record year developing new products intended for manufacture right here in Australia. This is the reason Successful Endeavours exists, to design new electronics based products intended for manufacture in Australia. So I’m very pleased to see this happening on a larger scale.

Successful Endeavours - finalists 2016

Successful Endeavours – finalists 2016

Our congratulations go to all the finalists. Here is the full list.

Agriculture and Food Finalists
Australian Fresh Leaf Herbs
Bellevue Orchard & Summer Snow
Vegie Bunch

Business and Professional Services Finalists
Melbourne Public Relations & Marketing Group
Redsteps
Successful Endeavours Pty Ltd

Health, Education and Wellbeing Finalists
Hero Headquarters
Lakeside Psychology
YMCA Casey

Home Based Business Finalists
Kelly Sports Berwick
Sam Michelle – Paintings
TravelManagers

Hospitality Finalists
O. MY Restaurant
The Cocktail Queen
The General Food Store

Manufacturer Finalists
Rebul Packaging Pty Ltd
Sterling Pumps
Successful Endeavours Pty Ltd

New Business Finalists
Casey Childcare Cardinia
M-innovation Australia
Zain Digital

Retailer Finalists
Backcare & Seating
iBare Giftware
In Beauty

Social Enterprise Finalists
Casey Cardinia Community Legal Services Inc
Spinal Muscular Atrophy Australia Inc
Waverley Industries

Tourism Finalists
Pakenham Racing Club
Safir Tours Pty Ltd
Wings and Fins Seafood Restaurant

Trades and Construction Finalists
Cranbourne Body Works
Elite Buildings Services (Vic) Pty Ltd
POWERPLANT Project Services Pty Ltd

Environmental Sustainability Finalists
Beaconsfield Dental
Cranbourne Body Works
K & D Bak Painting and Decorating Pty Ltd

Casey Cardinia Awards Finalists - 2016

Casey Cardinia Awards Finalists – 2016

Successful Endeavours specialise in Electronics Design and Embedded Software Development, focusing on products that are intended to be Made In Australia. Ray Keefe has developed market leading electronics products in Australia for more than 30 years. This post is Copyright © 2016 Successful Endeavours Pty Ltd.

Branding

So what is Branding? Well, it is one of the most important concepts in business. Simply put, your Brand encapsulates your promise to your customers. As an engineer who was running an Electronics Design business, I was your typical eMyth technician, or in my case, Engineer. I didn’t understand that there were dimensions to  business beyond being technically good. So we (an me especially) had to come to grips with the idea of branding among others.

Brandcode

So if you see branding, positioning and brand marketing as something you want to do better, then is there somewhere you can get a jump start?

The simple answer is yes.

BrandCode Marketing and Positioning

BrandCode Marketing and Positioning

This blog is mostly about technology and engineering but it also encompasses business principles and you have seen me talk about business recognition through the awards we have received. That is one of our Brand Strategies

So I would like to introduce you to Ros Weadman who is a branding and marketing expert and who assisted us in our finalist position last year in 15 awards and multiple industry publication articles from last year and so far this year.

Ros Weadman - Brandcode

Ros Weadman – Brandcode

She has written her first book (I think not her last) on everything she has learnt over the past 30 years about branding and marketing. It is called Brandcode and you can get a copy from Brandcode.

I bought more than one so I could share with those I thought would benefit.

Branding – does it matter

So is this just marketing blurb, or does it really matter?

Short answer, yes. If you can’t brand yourself, then you can’t promote yourself. And here in Australia, that is a big issue. With the tall Poppy Syndrome and the idea that those who promote themselves aren’t for real (complete tossers is the term I hear) then this is a key to positioning yourself in the marketplace.

So I can say with absolute conviction that if you get this right then you are well placed to succeed.

Successful Endeavours specialise in Electronics Design and Embedded Software Development. Ray Keefe has developed market leading electronics products in Australia for nearly 30 years. This post is Copyright © 2016 Successful Endeavours Pty Ltd

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